Tuesday, March 29, 2011 | 5:53 PM
Small and medium-sized businesses (SMBs) are the heart and soul of the Canadian economy. There are over 2 million SMBs in Canada; And even though more than 80% of the Canadian population is online, we estimate that only 1.2 million of these businesses have websites. What’s more, our research shows that of the small businesses that are not yet online, 70% would consider establishing and developing a website if it was easy to do and free of charge.
We have seen firsthand how SMBs grow and flourish when they maintain an online presence -- and we firmly believe all Canadian businesses should benefit from online technologies. So, we want to help ensure that all Canadian SMBs have access to the tools and resources necessary for creating websites and marketing online.
Today we’re announcing the ‘Canada Get Your Businesses Online’ (GYBO.ca) program. GYBO.ca is a joint effort by Google, RBC, The Globe and Mail, Rogers, CIRA, Canadian Chamber of Commerce, Silver Lining Limited, and Yola.com, to help SMBs create websites and understand the vast opportunities of online marketing. Over the next year, we hope to help 100,000 Canadian businesses build websites and reach customers online.
If you’re a Canadian small-business owner, you’ve got some good news coming your way. Starting today, you are eligible -- and encouraged! -- to take your first step toward enhancing your online presence. To help Canadian businesses get online, the GYBO.ca team will provide the following resources:
• Free and easy website hosting
• Free web address
• Free online marketing advice and tools
To read more about the GYBO.ca program and about how you can take advantage of these tools, please visit our website.
Posted by: Chris O'Neill, Managing Director Google Canada