Revenue grows 48% with help from YouTube videos

Monday, October 11, 2010 | 10:00 AM

Editors note: Today’s guest bloggers are Troy Olson, Digital Advertising Manager, and Jeff Loquist, Search Marketing Manager, for ShoppersChoice.com. ShoppersChoice.com owns and operates a family of web stores with a wide selection of products, from barbecue grills and accessories to patio sets.

With the tagline, “we smoke the competition,” BBQ Guys has built a hot business around home furniture, fireplaces, and kitchen cookware – but the company’s true passion is barbecuing and grills. We’ve created our own YouTube channel around all things related to outdoor cooking, from recipe how-tos to grill reviews. For us, YouTube has been a recipe for success. Visit the YouTube blog to learn more about how we’ve used Google tools to build a fun, rewarding small business.

Posted by Serena Satyasai, The YouTube Team